Luncheon – The Corner Stone of Strong Fundraising Programs – presented by Kristen Mengold; sponsored by CBP

Direct mail programs are a corner stone for all development offices and critical to the success of all major gifts programs.  Whether your organization is large or small, direct mail can ask for renewed donor support, acquire new donors and increase gift size.  Kristen will discuss several areas to consider when planning your direct mail campaign including identifying and segmenting donors and making the pitch that catches the donors’ attention.

About Our Speaker

Kristen Mengold, VP for Advancement & Alumni Relations, Iona College

Kristen Mengold previously served as the Director of Development and Alumni Affairs at Quinnipiac University School of Law in Hamden, CT, where she managed a portfolio of over 200 major gift prospects and created a strategic giving and activities plan which led to an increase of 20 percent in philanthropic giving and seven percent in alumni participation. Mengold also managed the dean’s advisory committee and implemented annual events for cultivation and education of alumni and friends of the university.

Prior to joining Quinnipiac in 2007, Mengold spent a year as a consultant and four years as the director of Alumni Relations and Development at Boston College’s Carroll School of Management in Chestnut Hill, MA. Her experience in development and parent and alumni relations can also be attributed to her time spent at Columbia Business School, MIT Sloan School of Management, Worcester Academy and Harvard University, respectively.

Mengold holds an MBA from Boston College’s Graduate School of Management and a BS in speech communication from Syracuse University. She resides in Southbury, CT.