Half Day Seminar – Building Profitable Relationships That Last; Speakers: Tom Ahern and Simone P. Joyaux; Sponsored by Jean Haynes Consulting, LLC and NonProfit Consulting

Session #1:   8:30 – 11:30 a.m.

Tom Ahern – Writing for Results

Change the way you talk to donors … and take pleasure in watching your income soar!

One children’s hospital that followed Tom Ahern’s easy advice saw giving jump 1,000% between one appeal and the next!

It’s not magic … it’s practical psychology and a few simple rules, assembled by Tom over his 30-year career as a professional copywriter. The earlier you learn these “rules of the writing road,” the sooner you’ll become a donor communications superstar. Bonus: learn Tom’s revolutionary yet easy “message recipe” … and put writer’s block behind you forever.

Experts rank Tom Ahern among today’s top fundraising copywriters. He is the author of four influential books on donor communications. Each year, he delivers dozens of workshops internationally. He specializes in applying the discoveries of psychology and neuroscience to the day-to-day business of inspiring and retaining donors.

His recent clients for cases, direct mail, newsletters and training include Carnegie Library of Pittsburgh, Catholic Relief Services, Save the Children, Princeton University, PBS TV, Sharp HealthCare and other major hospital systems, The Cleveland Foundation, Volunteers of America, Houston Grand Opera, National Parks Conservation Association, the United Way of Anchorage as well as many smaller and local nonprofits. Visit him at www.aherncomm.com.

Session #2:   11:45 – 1:30 p.m.

Simone Joyaux – Tips and Tales About the Holy Grail – CLICK HERE FOR PRESENTATION

Are you wondering which holy grail? I’m talking about donor loyalty, the holy grail of fundraising. Sadly, too many are no closer to that holy grail than Lancelot was to his. We could rather easily fix this if we put the donor at the center, and properly nurtured relationships.

Come hear tips and tales. And bring your own … the great and good, even the bad and ugly. Warning: There might be some ranting!

Simone P. Joyaux, ACFRE is described as “one of the most thoughtful, inspirational, and provocative leaders in the philanthropic sector.” A consultant specializing in fund development, strategic planning, and board development, she works with all types and sizes of nonprofits, speaks at conferences worldwide, and teaches in the graduate program for philanthropy at Saint Mary’s University, MN.

Her books Keep Your Donors and Strategic Fund Development are standards in the field. Her feature articles, Nonprofit Quarterly web column, and blog receive rave reviews. She founded the Women’s Fund of RI, chaired CFRE International when it became an independent corporation, and regularly serves on boards. Visit her at www.simonejoyaux.com.


Our Sponsors:


Jean Haynes Consulting, LLC

Jean Haynes Consulting provides fund development, relationship management, and governance strategies to nonprofit leaders and boards so they can increase fundraising results and achieve greater impact.

Our clients trust us to provide strategic counsel on: capital and annual campaigns; board building and education; donor engagement and retention; market studies and donor research; organizational assessments and creating a culture of philanthropy.

Principal Jean Haynes is a Certified Fundraising Executive (CFRE) and Certified BoardSource Governance Trainer with over 20 years of professional experience.

For more information, visit our website: www.jeanhaynesconsulting.com,
or contact us for a free consultation:
203-246-4867 or

NonProfit Consulting

Few nonprofits have the resources to staff full-time development teams or technology departments.  NonProfit Consulting provides the additional capacity your organization needs to succeed in a complex and competitive environment.

NPC’s clients rely on us for:  Unrestricted Fundraising, Operational Support, On-Line Impact, Grant Writing and Database Maintenance.

We understand the “in flux” nature of daily development life and are committed to providing services when, where and how you need them.  Our clients enjoy the flexibility of partnering with NonProfit Consulting on either a per-project or on-going basis.

Arrange for your free Needs Assessment Consult appointment: http://ow.ly/ibeTD


Cost Information:

Half day program includes both morning and luncheon sessions (a continental breakfast and buffet lunch).



Both Sessions (Includes breakfast & lunch)



Morning Session Only (Includes continental breakfast)



Luncheon Session Only (Includes lunch)




The Fairfield County Chapter of the Association of Fundraising Professionals (AFP) will hold this educational program on Thursday, April 4, from 8:30 a.m. – 1:30 p.m. at The Norwalk Inn & Conference Center, 99 East Avenue, Norwalk, CT; phone: 203.838.2000.

*Payment is required in advance – anyone who has made a reservation and cannot attend the seminar, must cancel by 3 pm on the Wednesday preceding the seminar. If no cancellation has been received, there will be no refund or carry over of the fee.

CFRE Credits:

Participants of the Half Day Seminar (both sessions) earn 4.75 CFRE credits toward certification.

A.M. Session              Points:  3.0
P.M. Session              Points:  1.75
Both Sessions            Points:  4.75


For more information about CFRE certification, please visit: http://www.afpnet.org/Professional/CertificationList.cfm?navItemNumber=554